Bridging the dairy gap
Did you know dairy is one of the most requested but least donated items at food banks?
Yoplait is on a mission to bridge that gap.
Last month, Yoplait donated a 53-foot refrigerated trailer truck to Feeding America West Michigan to help address the insufficient infrastructure at the food bank’s Cadillac branch.
The organization serves communities around our Reed City, Michigan, plant.
“Yoplait’s Force for Good ambition is to help close America’s nutrition gap with the goodness of dairy,” says Pilar Moya, Brand Experience manager, Yoplait. “However, helping solve the problem goes beyond providing dairy donations. We also learned that food banks are often challenged with providing perishable foods, including dairy, due to limited refrigeration capabilities. We decided to partner with Feeding America to help solve this critical issue.”
The new truck, which can hold 45,000 pounds of food, will allow the food bank to safely deliver cold food products across the Northwest region of its 40-county service area, making dairy more accessible to those in need.
“We are grateful for this donation,” says Pattijean McCahill, development and marketing director at Feeding America West Michigan. “We had a really old and unreliable refrigerated truck at the distribution center. This donation updated the fleet and will provide reliable transportation for years to come.”
On March 15, the team held a large-scale food distribution event, sponsored by Yoplait, where 10,000 pounds of food was distributed.